Citizen Expands Its Affordable Tsuno Chrono Quartz Watch Line Beyond Japan
Citizen’s latest Tsuno Chrono Quartz chronographs have officially appeared outside Japan, with all four new models now listed in Canada. The collection arrives with a retro-inspired bullhead design, accessible pricing, and four bold dial colors aimed at watch fans who want vintage character without paying vintage prices.
Each model is priced at CA$350 in Canada. That listing appeared on the same day the watches went on sale in Japan, where the retail price is ¥29,700 including tax. Once Japan’s 10 percent consumption tax is removed, the pre-tax price comes to ¥27,000, or roughly $170. By comparison, the Canadian price converts to about $246 before local taxes, making it noticeably higher than the Japanese price.
The new Citizen Tsuno Chrono Quartz lineup includes four versions, with the only major difference being the dial color. The AN3714-50H features a grey dial, the AN3714-68L comes in blue, the AN3714-76W uses a green finish, and the AN3714-84Z brings a striking red option. Each dial has a gradient effect that becomes darker toward the outer edge, giving the watch more depth and a sporty vintage look.
All four models are fitted with a stainless steel bracelet and a sliding clasp. The case measures 38 mm, a size that should appeal to buyers who prefer a watch that feels modern but not oversized. The stainless steel construction gives it a solid everyday feel, while the 50-meter water resistance rating makes it suitable for typical daily use, such as hand washing or light splashes.
Inside the watch is Citizen’s Caliber 0510 quartz movement. It includes a 12-hour chronograph function and a date display, with Citizen Canada listing accuracy at within 15 seconds per month. That level of precision is one of the key advantages of quartz watches, especially for buyers who want a reliable grab-and-go chronograph.
One detail worth noting is the crystal. Citizen uses a spherical mineral crystal rather than sapphire. While sapphire would offer better scratch resistance, the domed mineral crystal plays an important role in the watch’s visual appeal. It enhances the retro style and will likely be one of the first design elements people notice.
The watch weighs 98 grams on the bracelet, keeping it relatively light for a stainless steel chronograph. Citizen has also added lume to the hands and indices, improving readability in low-light conditions.
The highlight of the design is the bullhead case layout. Instead of placing the crown and chronograph pushers on the side, Citizen positions them at the top of the case. This distinctive setup is inspired by Citizen chronographs from the early 1970s. The name “Tsuno” means “horn” in Japanese, referring to the shape created by the top-mounted controls.
At the moment, the new Tsuno Chrono Quartz models are not listed on Citizen’s US store. That means buyers in North America may need to look to the Canadian market or other retailers if they want to get one early.
With its compact 38 mm case, colorful gradient dials, vintage bullhead layout, quartz accuracy, and accessible price point, the Citizen Tsuno Chrono Quartz collection is likely to attract both longtime Citizen fans and newcomers looking for an affordable retro chronograph.
