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Tim Cook Reaffirms He’s Staying at Apple, Saying He “Deeply” Loves the Job

Tim Cook is using Apple’s 50th anniversary moment to set the record straight on one of the most persistent questions surrounding the company: when, exactly, will he step aside?

In a recent interview, Cook pushed back firmly against renewed chatter that he’s preparing to leave the CEO role in the near future. Addressing the speculation head-on, he made it clear that the idea of an imminent resignation isn’t coming from him.

“No, I didn’t say that. I haven’t said that. I love what I do deeply,” Cook said, emphasizing that his connection to Apple hasn’t faded with time. He reflected on his long tenure at the company, adding, “Twenty-eight years ago, I walked into Apple, and I’ve loved every day of it since.”

Cook also underscored how central Apple remains to his life, saying he “can’t imagine life without Apple.”

The statements carry extra weight because rumors about a leadership transition have been circulating for months. Late-2025 reports had suggested Cook might step down as soon as 2026 after more than a decade leading one of the world’s most influential companies. Some coverage even hinted that Apple could potentially have a new CEO in place before its major developer event in June 2026. During that wave of speculation, Apple’s head of Hardware Engineering, John Ternus, was frequently discussed as a possible successor.

Not everyone agreed with the near-term timeline, though. Around the same period, another well-known Apple reporter disputed the idea that Cook was on the verge of retirement, arguing that there was no immediate exit underway. That reporting suggested Cook could remain CEO at least through the current U.S. presidential term, which would imply he stays in charge until at least 2028. By then, Cook would be about 70 years old.

For Apple watchers, the takeaway is simple: despite years of forecasts and succession talk, Cook is signaling that he’s not done. And with Apple continuing to evolve across hardware, services, and AI-driven software, his comments suggest the company’s leadership stability may last longer than many had expected.