Google is making a major push to unify its fitness and wellness ecosystem. Alongside unveiling the new Fitbit Air fitness band, the company announced it’s rebranding the Fitbit app as Google Health and introducing an AI-powered health coach that will be offered as a paid subscription feature.
This move positions the Google Health app as the centerpiece of Google’s fitness strategy, building on its acquisition of Fitbit and tying together wearable data, wellness tracking, and coaching in a more cohesive experience.
At the heart of the update is Google Health Coach, a personalized AI coach powered by Google’s Gemini AI. Designed to act like a fitness trainer, sleep specialist, and overall wellness guide, the coach has been in public preview since last year. Google says it has been refined based on ongoing user feedback, with improvements aimed at making recommendations feel more practical, personalized, and actionable.
Google Health will roll out globally on May 19, the same day the Fitbit Air goes on sale. The AI coach will be bundled with Google Health Premium, the renamed version of what used to be Fitbit Premium. Pricing remains the same at $9.99 per month or $99 per year. Google also noted that people subscribed to Google AI Pro and Google AI Ultra will receive Google Health Premium at no additional cost.
The onboarding process is built to tailor the coach to each user. You’ll be asked about your health goals, daily routine, what equipment you have access to, injuries or limitations, and other lifestyle factors. Using that information, the coach generates customized guidance and insights based on your needs rather than generic fitness templates.
Once set up, users can interact with the coach in natural language to update goals and preferences anytime. The coach also supports hands-free and file-based logging: you can dictate workouts, meals, or health information, or upload photos and documents to help the app track and interpret your data.
The coach lives in the Today tab of the Google Health app, and Google emphasizes that it’s meant to do more than summarize stats. Instead, it aims to combine multiple signals into a single, more meaningful picture. That can include fitness and sleep metrics, environmental factors, nutrition, cycle tracking, and U.S. medical records if the user chooses to connect them. Google says cycle tracking, nutrition tools, and mental well-being features have also been redesigned specifically to work with the health coach experience.
Beyond the Today tab, Google is weaving AI-driven coaching across the app. Users will see it influence workout suggestions and guidance in the Fitness tab, sleep insights in the Sleep tab, and broader trend and metric summaries inside the Health tab.
Availability will start with select Fitbit and Pixel Watch users first, with broader device support planned. Google says anyone can download the Google Health app and get started, even without a Fitbit or Pixel Watch, though users without supported devices will be notified when the AI coach becomes available to them. The company hasn’t shared a timeline for when that wider rollout will happen.
