Apple will be treated like any other bank, says CFPB

Consumer Financial Protection Bureau to Regulate Apple as It Does Traditional Banks

Apple and Google, giants in the tech world, are stepping into the spotlight of financial scrutiny as their digital payment systems become increasingly popular. The Consumer Financial Protection Bureau (CFPB), a key player in consumer protection, has announced that it will start treating these non-financial institutions like traditional banks. This shift in oversight comes as Apple Pay alone processes over 50 million transactions annually, highlighting its vast user base and financial influence.

In a significant move, the CFPB declared that in just 30 days, platforms offering digital payments will face federal supervision, much like any financial entity. Apple Pay, in particular, will undergo detailed examinations under federal consumer financial laws. This heightened scrutiny aims to address potential risks and privacy concerns associated with such platforms.

Previously, the CFPB had limited reach over mobile wallet services like Apple Pay and Google Pay, but the new regulations allow the agency to hold these services accountable to a higher standard. This means that any policies or practices by these companies viewed as unfair can be challenged more rigorously, especially concerning consumer complaints and financial regulations.

CFPB Director Rohit Chopra emphasized the transformative nature of digital payments, which have evolved from a convenience to an essential service for many Americans. The CFPB’s increased involvement is designed to safeguard consumer privacy, combat fraud, and prevent illegal account closures. It’s worth noting that over 60% of people in the U.S. use mobile wallets, with Apple Pay being a frequent choice, making this a pivotal issue for consumer protection.

While Apple Pay has not been embroiled in any controversies that could tarnish its reputation, the Consumer Financial Protection Bureau remains vigilant in its oversight of the tech giant to ensure compliance and consumer safety.