ASUS recently unveiled a remarkable lineup of laptops at IFA 2024, all equipped with Intel’s latest Lunar Lake “Core Ultra 200V” CPUs, designed to boost productivity and bring powerful AI capabilities to everyday computing. Here’s what you can expect from their latest innovations.
The new additions include models in the Zenbook, Vivobook, and ExpertBook series, each tailored to different user needs, from creative professionals to business executives. Rangoon Chang, Corporate VP of the Consumer Business Unit, highlighted how the new Intel processors in these laptops are set to deliver exceptional performance and a range of unprecedented AI experiences, setting a new standard for smart, intuitive computing.
The Zenbook S series has expanded with two impressive models: the Zenbook S 14 (UX5406) and Zenbook S 16 (UX5606). These laptops feature stunning 14 and 16-inch 3K 120Hz Lumina OLED displays, crafted from ASUS’s exclusive Ceraluminum material. They boast a sleek design with a mere 1.1cm profile and a lightweight 1.2 kg build.
Powered by up to the Core Ultra 9 288V processor, the Zenbook S series promises top-tier performance with 48 NPU TOPS. Enhanced audio experiences are guaranteed with a four-speaker setup, while AI features such as noise cancellation and an FHD AiSense IR camera ensure seamless video communication. Other highlights include a 72Wh battery, advanced connectivity options, robust security features, and an enlarged 16:10 touchpad for intuitive use.
The Vivobook Flip and Vivobook S series are also making waves with three exciting models: the Vivobook S 14 (S5406SA), Vivobook 14 Flip (TP3407), and Vivobook 16 Flip (TP3607). The Vivobook S 14 offers premium features with impressive battery life, up to 27 hours, and is powered by the Intel Core Ultra 7 256V processor. It’s designed for high-performance with the Harman Kardon-certified Dolby Atmos audio system and the latest WiFi7 and Bluetooth connectivity. ASUS IceCool thermal technology with dual 97-blade IceBlade fans ensures it stays cool during extended use.
The Vivobook Flip models, on the other hand, bring versatility with FHD NanoEdge touchscreens, powered by the same high-performance Intel Core Ultra 7 256V processor, making them perfect for users who need a multi-functional device.
For those in demanding business environments, the new ExpertBook P5 (P5405) is a game-changer. It’s tailored for entrepreneurs and small businesses, powered by the Core Ultra 7 256V processor and comprehensive AI tools like AI transcription, AI translation, AI subtitles, and more. This series also includes the ExpertBook P1 and P3 models, offering various configurations to meet diverse professional needs.
These exciting new models will be available for pre-order starting this September. The Zenbook S 14 will start from $1,399.99, while the Vivobook S 14 is priced between $999.99 and $1,299.99. The ExpertBook P5 will range from $1,099.99 to $1,489.99, with shipments commencing in the first quarter of 2025.
Each of these laptops aims to offer a blend of power, style, and modern AI-driven features, ensuring ASUS users are equipped for any task they face.






