Casio’s Limited-Edition Pokémon G-Shock Watch Launches in Europe and the UK
Casio’s highly anticipated G-Shock x Pokémon GA-110PKM-7A is officially arriving in Europe and the UK, giving collectors and Pokémon fans another chance to grab one of the most talked-about watch releases of the year.
The limited-edition model goes on sale from July 21 across selected European markets and the UK. It will be available through Casio’s official online and physical stores, G-Shock boutiques, and select retail partners. Pricing is set at €239 in Europe and £220 in the UK.
The Pokémon-themed G-Shock first drew major attention when it was revealed as part of the celebration surrounding Pokémon’s 30th anniversary. Demand has already proven extremely high in other regions, where the watch sold out very quickly after launch. With limited stock expected across Europe, fans may need to move fast if they want to secure one.
The G-Shock GA-110PKM-7A stands out from earlier Pokémon watch collaborations by using the larger and more rugged GA-110 design. Instead of a smaller Baby-G-style case, this model leans into G-Shock’s bold, oversized look, making it a strong fit for collectors who want a statement piece.
Its transparent resin case and band give the watch a clean, modern feel, while the dial, bezel, buttons, and hands feature the classic red, green, and blue color palette associated with the original Pokémon games from 1996. The design is clearly aimed at long-time fans who remember the early Game Boy era, while still feeling fresh enough for a new generation of collectors.
Casio has added several clever Pokémon details throughout the watch. The inset dial at the 9 o’clock position is designed to resemble a Poké Ball, and the small indicator hand features a playful rear-view silhouette of Pikachu. These small design choices help the watch feel more like a true collector’s item rather than a simple themed accessory.
The resin band also includes a special tribute to the franchise’s history, featuring 30 different Pokémon to mark the anniversary milestone. The selection includes starter Pokémon from every mainline generation, from Kanto to Paldea, along with fan favorites Pikachu and Eevee. Mew also appears as a hidden detail on the translucent band keeper, adding another surprise for dedicated fans.
On the back, the watch includes a special engraved 30th-anniversary case back, further emphasizing its collector-focused appeal. The packaging is just as eye-catching as the watch itself, with the GA-110PKM-7A presented inside a custom Poké Ball display case and collector’s box.
The limited-edition Pokémon G-Shock is expected to be available in countries including Germany, France, Italy, Portugal, Spain, and the UK. In France, early reservations were already offered at flagship G-Shock stores in Paris and Lyon, with purchases limited to one watch per person.
Given the intense demand seen in other regions, the Casio G-Shock x Pokémon GA-110PKM-7A may not remain available for long. For fans of Pokémon, G-Shock watches, or collectible anniversary releases, this launch is shaping up to be one of the standout accessory drops of the year.
