Vivo is already teasing big camera ambitions for its next flagship, the Vivo X300 Ultra, with an official claim that it will outshine Samsung’s latest top-tier Galaxy phone in key imaging hardware.
The standout upgrade is the main camera sensor. Vivo plans to use the Sony LYT-901 with a 1/1.12-inch optical format, which is notably larger than the 1/1.3-inch class sensor used in the Galaxy S26 Ultra. In smartphone photography, a larger sensor can capture more light and deliver improvements in dynamic range, detail, and low-light performance—exactly the areas buyers care about most when choosing a camera-focused premium phone.
Vivo is also pairing that sensor with a 35 mm lens and introducing a new ultra-low reflection coating. The company says this coating reduces reflectivity by around 30%, which should help cut down on glare and unwanted reflections, improving contrast and clarity in challenging lighting scenes such as night shots, bright signage, or backlit portraits.
According to Vivo executive Han Bo Xiao, these changes translate to more than a 30% boost in light sensitivity compared to the previous X200 Ultra. That kind of gain points to cleaner images with less noise in darker environments, along with faster shutter speeds that can better freeze motion.
Stabilization is getting a highlight too. The Vivo X300 Ultra is said to support CIPA 6.5-rated image stabilization, a spec that typically signals stronger real-world steadiness for handheld photos and video—especially useful for night mode shots, zoom captures, and walking footage.
Powering the imaging pipeline will be the Snapdragon 8 Elite Gen 5, with its built-in image signal processor handling tasks like HDR processing, noise reduction, and computational photography. While Vivo hasn’t confirmed an exact launch date yet, the early details suggest the X300 Ultra is being positioned as a serious contender for the best camera phone conversation as soon as it arrives.
