Big-screen OLED TVs used to be a luxury purchase, especially at 77 inches. That’s changing fast. The 77-inch Samsung S84F is one of the more affordable ways to step into premium OLED picture quality without paying flagship prices, and recent discounts have pushed it into a range that’s hard to ignore for movie fans and gamers alike.
At around $1,264, the 2025 Samsung S84F has dipped to its lowest recorded price to date, with some shoppers also spotting an extra coupon that can lower the cost even more. For anyone who has been waiting for a large OLED TV deal, this is the kind of pricing that would have seemed unrealistic not long ago.
What you get here is the signature OLED experience: deep blacks, strong contrast, and vivid color that makes both films and games look more dynamic. Even though the S84F sits below Samsung’s higher-end OLED options, color accuracy is a standout, and the panel’s wide viewing angles help the picture stay consistent even when you’re not sitting directly in front of the screen. That’s a real advantage for family rooms, watch parties, and larger seating layouts.
Brightness is the main trade-off to understand before buying. This model isn’t positioned as the brightest OLED in Samsung’s lineup, which can matter if you’re placing the TV in a very sunny room or you frequently watch during the day with lots of ambient light. In a more controlled lighting setup, though, the combination of rich blacks and accurate colors can look excellent, especially with the right picture settings.
For gaming, the S84F is particularly compelling for the price. With four HDMI 2.1 ports, it’s well suited for households with multiple consoles and devices. You can keep a modern console, a gaming PC, and other sources plugged in without sacrificing next-gen features. The TV supports a 120Hz refresh rate, and features like VRR help reduce screen tearing during fast action—great for shooters, sports titles, and competitive play. Low input lag also makes it feel responsive in a way that brings it closer to a dedicated gaming monitor, just at an enormous size.
Another point worth noting is panel type. In the 77-inch size, the S84F uses a WOLED panel. That can help with handling brighter conditions, but HDR impact may not feel as dramatic as some higher-tier alternatives. Some smaller sizes in the broader family may use different OLED tech, but for the 77-inch version, WOLED is the one to expect.
There are also format considerations. Like many Samsung TVs, the S84F does not support Dolby Vision. If Dolby Vision is a must-have for your streaming and movie watching, that limitation could push some buyers toward similarly priced alternatives. On the other hand, if your priority is a massive OLED screen for gaming and everyday viewing at a rare low price, it’s easy to see why this deal is getting attention.
The biggest takeaway: if you’ve wanted a 77-inch OLED TV and you don’t need maximum brightness above all else, the Samsung S84F at this discounted price is one of the strongest value plays in large-screen OLED right now—and it makes many Mini LED options harder to justify at similar money.
