Moto Tag 2 Launches With Limited-Time Discounts in Select Markets

Moto Tag 2 launches with Android tracking, UWB support, and nearly two-year battery life

Motorola’s Moto Tag 2 is finally reaching buyers in multiple regions after its debut at CES 2026. The compact Bluetooth tracker is designed for Android users and works with Google Find Hub, giving people a simple way to keep track of keys, bags, wallets, luggage, and other everyday items.

The new tracker arrives with several upgrades over the original Moto Tag, including improved location tracking, Bluetooth 6.0, Ultra-Wideband support, stronger durability, and a replaceable battery that can last for more than 600 days. That makes it one of the more interesting Android-focused item trackers currently available, especially for users who want an alternative to Apple’s AirTag ecosystem.

Motorola originally said the Moto Tag 2 would roll out in select markets across Europe, the Middle East, Africa, Latin America, and Asia-Pacific soon after its January announcement. North American availability was expected later. The launch has been quiet, but the device is now appearing for purchase in several countries, including parts of Europe and the United States through select online sellers.

In the UK, the Moto Tag 2 is listed at £29.99 for a single tracker. Buyers can choose between two colors: Pantone Laurel Oak and Pantone Arabesque. Motorola is also offering a four-pack that includes two units in each color for £130. The first-generation Moto Tag remains available as well, priced at £29.99 for one unit and £100 for a four-pack.

In Germany, the Moto Tag 2 is priced at €40 for a single unit and €130 for a four-pack through Motorola’s official store. However, better pricing may be available through major online retailers, where a four-pack has been seen for €109.50 and a single tag for €32.99.

Pricing varies slightly across Europe. In France, the Moto Tag 2 costs €39 for one tracker and €129 for a four-pack. In Ireland, it is listed at €39.99 for a single tag and €129.99 for a bundle of four. In Finland, the price is €38.99 for one unit and €129 for the four-pack.

In North America, the Moto Tag 2 has not yet appeared on Motorola’s official regional store at the time of writing. However, a four-pack has surfaced through a third-party seller on Amazon in the U.S. for $119.98, with fulfillment handled by Amazon. Meanwhile, the previous-generation Moto Tag four-pack is currently discounted on Motorola’s U.S. website, dropping from $99.99 to $69.99.

The Moto Tag 2 is built around Google Find Hub, allowing Android users to locate tagged items through Google’s tracking network. One of its biggest upgrades is Ultra-Wideband technology, which enables more precise location tracking when used with compatible devices. This can make it easier to find misplaced items nearby, such as a bag hidden under furniture or keys left in another room.

The tracker also includes Bluetooth 6.0 and a built-in speaker capable of producing alerts up to 77dB, making it easier to hear when searching for a lost item. Motorola says the Moto Tag 2 can also help users locate their phone and may function as a remote camera shutter. However, some early users have reported that the camera shutter feature is not yet available in certain regions, so it may depend on software support or a future update.

Durability is another strong point. The Moto Tag 2 carries an IP68 rating for dust and water resistance, which means it is better protected against everyday spills, rain, dirt, and accidental exposure to water. This makes it suitable for use on backpacks, pet accessories, luggage, and outdoor gear.

Battery life is also a major selling point. The Moto Tag 2 uses a replaceable CR2032 coin cell battery, which Motorola says can last over 600 days before needing replacement. That means users should get close to two years of tracking before swapping in a new battery.

Motorola also offers a companion app for additional controls. Through the app, users can change the ringtone, adjust alert volume, check battery status, and share a tag’s real-time location with trusted contacts. These features make the Moto Tag 2 more flexible for families, travelers, and anyone who wants to keep track of important belongings.

With Android compatibility, UWB precision tracking, long battery life, IP68 protection, and support for Google Find Hub, the Moto Tag 2 is shaping up to be a practical tracker for users who want a reliable way to find lost items without being locked into Apple’s ecosystem. Availability is still rolling out gradually, but buyers in several European markets can already purchase it, while U.S. shoppers may need to rely on select online listings for now.