Miami, Florida, November 17th, 2024
Excitement is building in the gaming and racing communities as Floki’s innovative play-to-earn platform, Valhalla, partners with the KICK F1 Sim Racing Team. This collaboration is set to elevate fan engagement with a series of exclusive events planned for the 2025 F1 Sim Racing Season.
Revealed on November 15th, the partnership unveils unique experiences for fans, including the introduction of KICK F1’s NFT within the Valhalla game. Enthusiasts can participate in competitions with the thrilling opportunity to win a visit to Sauber Motorsport’s headquarters in Hinwil, Switzerland. Valhalla will also become the presenting partner for drivers’ debriefs after every F1 Sim Racing event, featuring special content on @sauberesports’ Instagram and X channels.
Furthermore, Valhalla’s branding will be prominently displayed across KICK F1’s digital platforms, live streams, and on the drivers’ attire. The collaboration extends to the Sauber Esports Arena with Valhalla’s logo appearing on wall frames and streaming overlays, increasing its presence both in the virtual and real-world racing environments.
Aligning perfectly with Valhalla’s Mainnet launch later this month, this venture marks a significant move for Valhalla. The KICK F1 Sim Racing event is renowned for its competitive spirit, simulating the electrifying experience of real Formula 1 races. This blend of advanced gaming technology and intense competition draws top talents and fans worldwide.
Valhalla, rooted in Norse mythology, immerses players in a blockchain-based MMORPG where they can explore mystical lands, tame unique creatures known as Veras, and engage in tactical combat on a hexagonal battlefield. The game empowers players through a dynamic, player-driven economy.
A spokesperson for FLOKI expressed enthusiasm for the partnership, highlighting the seamless blend of gaming and sim racing elements and affirming their commitment to bridging the realms of gaming, cryptocurrency, and motorsports. Andrea Bugnone, team manager of KICK F1 Sim Racing Team, echoed this sentiment, emphasizing the innovative potential unlocked by this collaboration and the enhanced experience it brings to fans.
Floki, known for its community-first approach and innovative marketing, continues to strengthen its global reputation with over 490,000 holders worldwide. The Sauber Group, celebrated for its pioneering achievements in race car engineering and aerodynamics, complements this collaboration, fostering sustainability and innovation since its inception in 1970.
This partnership heralds an exciting chapter for both gaming enthusiasts and F1 sim racing fans, offering a glimpse into the future of interactive and immersive experiences. Get ready for a thrilling season ahead as Valhalla and the KICK F1 Sim Racing Team join forces to redefine the virtual motorsport landscape.






