Fresh concept images are stirring up conversation about the Apple iPhone 18 Pro, thanks to one design change that could be both practical and polarizing: a corner punch-hole selfie camera.
In these images, the punch hole sits near the corner of the display rather than the middle. The biggest advantage is clear at a glance—moving the camera cutout away from the center could increase the usable screen area compared to the iPhone 17 Pro, giving you more uninterrupted space for videos, games, and everyday scrolling.
That said, this placement comes with a potential downside. In today’s smartphone design trends, most brands position the selfie camera in the center of the screen. Corner punch holes were far more common a few years back and appeared on a range of Android phones, including devices like the Honor View 20. Because of that, a corner cutout might feel a bit like a throwback, and some users may see it as dated.
But there’s another way to look at it. If Apple does go in this direction, the iPhone 18 Pro could instantly stand out in a sea of similar-looking front designs. A corner punch hole would give the phone a distinct identity at a time when many flagship smartphones have become visually repetitive.
Beyond the selfie camera placement, the rest of the iPhone 18 Pro design in these concept images appears largely unchanged, which matches earlier rumors suggesting Apple may keep the overall look familiar. The images also showcase two fresh, unofficial color names: “Coffee” and “Purple.” Whether Apple will actually release these specific shades remains unknown, but the idea of new color options is already fueling interest among fans who want something different from the usual lineup.
If the current expectations hold, the iPhone 18 series is projected to launch in September 2026. Until then, these concept images offer an early glimpse at a possible direction—one that could deliver more display space while reviving a camera placement style that the market has mostly moved away from.
