Meta denies monopoly allegations, says iMessage is more popular

Meta Highlights iMessage’s Supremacy Over Messenger and Instagram, Shifting Focus to Apple’s Messaging Monopoly

Meta has been embroiled in an antitrust lawsuit for several years, stemming from allegations about Facebook’s anti-competitive practices. Despite a dismissal by a Federal Court Judge in June 2021, the FTC submitted a revised complaint in 2022. Throughout this legal battle, Meta has revealed more about the ongoing case, including an insightful opening statement with slides that compare various services like Instagram and Facebook Messenger against Apple’s iMessage in terms of user popularity.

The slides indicate that iMessage boasts considerably higher popularity than both Instagram and Facebook Messenger. While these slides were later released to the public, some alterations made them temporarily obfuscated; however, with some effort, the data could be retrieved. The statistics demonstrated are quite revealing:

– Apple Messages: 88.39%
– Instagram: 48.19%
– Facebook Messenger: 37.55%
– WhatsApp: 36.76%
– Snapchat: 23.04%

Additionally, an internal Apple document appears to align with the shared statistics. This document contained an authentic quote from Apple’s Director of Product Marketing describing iMessage’s fundamental purpose: to facilitate communication among users and their close contacts.

Meta argues that because of iMessage’s evident dominance, it cannot be deemed a monopoly regarding Instagram and Facebook Messenger. The company also referenced platforms like YouTube and TikTok, asserting that these services are also “thriving.” While Meta’s points hold some merit, it’s important to remember that Instagram is not merely a communication tool; it’s a dynamic community and media-sharing platform. Therefore, arguments in this dispute should encompass the diverse functionalities of the services discussed.

As this legal saga continues, it’s uncertain what the final outcome will be. With proceedings already originating in 2020, a resolution might still be some time away. Keep an eye out for further updates on this intriguing case.