In a surprising new development, Energizer is expanding its product range beyond its signature batteries and robust smartphones. This expansion brings us an exciting introduction—the Energizer EnergyBooks, set to hit the market in the early months of 2025. These devices promise a budget-friendly approach to computing, with entry-level laptops available at a tantalizing starting price of just $199.
While Energizer’s brand is synonymous with power and durability, much like Nokia and Blackberry, the company has ventured into various product lines through brand licensing. Avenir Telecom, a company renowned for its association with Energizer’s smartphones renowned for their long battery life, is spearheading this new leap into laptops under the Energizer EnergyBooks name.
However, this new adventure comes with its share of intrigue. When the EnergyBooks were set to be showcased at CES 2025, Energizer’s booth was surprisingly devoid of these products, leaving attendees puzzled. It turns out the dynamo of a brand has licensed its name to various manufacturers, each working in its specialized domain. Thus, Avenir Telecom is the brain behind these energy-efficient laptops.
Dubbed the EnergyBook Classic series, the initial lineup includes models with 15-inch and 17-inch displays, and they feature storage options of 128 GB or 256 GB. The astonishingly low price point aims to make these laptops accessible to everyone—from students to professionals seeking a basic, reliable computing experience. What remains unclear is whether the French company can meet consumer expectations at this price, as users anticipate quality build and eco-friendly materials.
Despite this uncertainty and the absence of detailed specifications, the EnergyBooks hold promise. They aim to cater to basic user needs with a focus on sustainability. Given the lack of updates since the original press release, tech enthusiasts are eagerly watching for more information to emerge as the scheduled launch approaches. With a mere whisper of details, anticipation is building around Energizer’s latest venture in the tech world, leaving us to wonder—will their laptops be as enduring as their legendary batteries? Stay tuned as we unravel more about the unfolding saga of Energizer’s foray into the laptop market.
